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Est. 1996

Issue 142

Weekly News - Monday 1st December 2008

Global Appetite for
British Food and Drink
Breaks All Records

 

 

The global popularity of British food and drink has hit record heights, with annual exports on track to exceed £13bn for the first time in history, according to figures released recently by market development network Food from Britain (FFB).

The latest six-month figures show a record breaking mid-year performance, with exports up 15.5% on the same period in 2007, to reach £6,057.5m. The strength has been led by phenomenal growth in Central and Eastern Europe, with Russia (+19.9%), Poland (+53%), Hungary (+58.2%) and the Czech Republic (+45.5%) all importing significantly more British food than ever before.

The majority of the UK's established export markets are also experiencing double digit growth, with The Netherlands - the UK's sixth largest export market - growing by almost 35%. Exports to Ireland, the UK's largest export market, experienced 12.4% growth, while exports to France, the UK's second largest export market, increased by 18.6%.

Chris Brockman, Head of Research and Consultancy at Food from Britain, said: "These latest figures are incredibly encouraging in the current climate. UK producers are finally realising the potential that international markets have and that successful sales in those places can actually pay greater dividends than focussing on the domestic market.

He continued: "UK exports have gone through a sustained period of growth: two years ago it was incredibly significant that exports exceeded £10bn, as it was the first time since the BSE restrictions were put in place that the market had reached this milestone. However, since reaching £11.5bn in 2007, I predict that at the end of this year exports will have accelerated to more than £13bn, showing the largest ever increase by value in a 12 month period since records began."

After a poor performance last year, exports to the US have picked up again, recording a modest 2.9% growth in the first six months of 2008. This is predicted to increase further as the dollar strengthens against the weakening pound.

Exports to the Eurozone have grown by 16.2% in the first half of 2008, which is only marginally higher than the overall export growth rate of 15.5%. This indicates that while the favourable exchange rate with the Euro is assisting UK exporters, it is the not the sole reason for this success. Outside of the EU, the Middle East and North Africa recorded the strongest performance, with UK exports to the region rising by 34.7% to achieve £265.2m.

All major product categories recorded positive export results. Alcohol continues to be the UK's biggest export, up 17.5% year-on-year, and dairy exports were predictably strong with the category as a whole enjoying 18.8% growth, while UK cheese exports alone grew by 23%. The UK's meat industry was buoyed by another successful six months of exporting: beef exports were up 32.3% while lamb experienced a 23.6% increase in sales.

Chris Brockman said: "The UK economy is fragile at the moment, which although has a negative impact in many commercial areas, will have a beneficial effect on the food and drink export market. The UK has completely broken free from its island mentality and in relation to exports, is now starting to see the world as a global trading village.

"While I can comfortably predict that we will exceed £13bn of exports by the end of the year, it is difficult to make predictions beyond that because of the incredible strength of the market. The combination of sustained positive growth in existing markets, significant export interest from emerging markets and a weakening pound, means that growth rates will continue to be unprecedented, breaking all records for years to come."

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Mood Food is published by FSR, London, England © 2008 

Editor:

Peter J. Grove

Editorial office: PO Box 416 Surbiton, Surrey, England, KT1 9BJ

Tel: 020 8399 4831

email: GroveInt@aol.com