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Best of
Britain & Ireland 2009, a brand new consumer event that
celebrates the best of domestic tourism, is challenging the good
people of Britain and Ireland to get behind their region and vote for
their favourite local dish in a nationwide online campaign to find
the most popular home-grown recipe.
This battle of the regions will
reveal which area is home to the best of Britain and Ireland's
cuisine, and is a fantastic opportunity for foodies to celebrate
their individual twists on traditional favourites.
Best of Britain & Ireland
2009 is inviting amateur and professional chefs alike to nominate
their favourite British and Irish dishes by:
* Creating a simple video of the
nominated dish being prepared and uploading it to
Look and Taste http://www.lookandtaste.com
* Submitting the recipe in
writing to the Best of Britain & Ireland 2009 Facebook group
(http://www.facebook.com/home.php?#/group.php?gid=27749899747&ref=ts)
* Emailing a link to their video
recipe or simply a written recipe to bobi@fleishmaneurope.com
Participants are invited to
add their own twist to the traditional regional fare, with the most
imaginative and tasty being crowned winner by leading UK chef Rob
Rees MBE, also known as The Cotswold Chef (www.thecotswoldchef.com).
In addition to securing fame and recognition for their dish and
their local region, the winner will receive a fabulous Cotswold
culinary weekend break for two, including two nights' accommodation
in rural Gloucestershire and a Culinary Tour enabling the winner and
guest to experience Rob's passions for food, drink and the thriving
landscapes and hospitality in The Cotswolds. The winner and
runners-up will also get free tickets to the London event, where they
will have the opportunity to meet more faces from Britain and
Ireland's gastro scene.
The Best of Britain &
Ireland, which is organised in partnership with VisitBritain, is
taking place at London's ExCeL Centre on 28 and 29 March. Visitors
will be able to enjoy an array of foodie displays, tastings and
demonstrations from all areas of the country, as well as enjoying
everything else that Britain & Ireland has to offer holidaymakers.
Tickets to the Best of Britain
& Ireland 2009 start from £10 for a double ticket and can be
booked online at www.britainandirelandevent.co.uk
or by calling 0871 230 5588.
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