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Leading
food industry supplier Manchester Rusk Company Ltd (MRC) has
announced it is launching a new range of delicious marinades in March
targeted at the butchery sector.
MRC, which also supplies an
extensive range of sauces, mixes, coatings, seasonings and glazes, is
introducing its superb selection of Gourmet Marinades in response to
feedback from butchers that consumers are demanding more nutritious,
restaurant style experiences for meals cooked in the comfort of their
own homes.
Available in three fantastic
flavours - Mediterranean Tomato & Caper, Cantonese Style and
Sweet Chilli - and developed specially for the butcher. The company's
newest range of marinades are great tasting and completely free of
artificial colours, artificial flavours and hydrogenated fats.
Simply mix a 1kg pouch of Gourmet
Marinade with the same weight of chilled meat and place on the
counter for an eye-catching display of ready-to-cook fare. The
Gourmet range combines convenience and healthy ingredients with
incredibly quick cooking times for the consumer - just five minutes
stir fried and 20 minutes to oven bake a 250g portion.
This thrilling new selection of
delicious marinades, which are also suitable for BBQs, were met with
enthusiastic approval when taste tested at a butcher's workshop held
recently by MRC. Steve Connor of Woods Butchers, said: "The
MRC Gourmet Marinades proved very easy to handle and extremely popular."
Distributor to the meat trade
Dalziel was equally impressed with the restaurant quality of MRC's
new range. Representative Mike Winrow, commented: "These new
MRC Gourmet Marinades are amazing! You just can't go wrong."
MRC's national account controller
for the new range, Stewart Niven, said: "We consulted with a
range of consumers and butchers as part of the development process
and the feedback was clear. They wanted quality ingredients that make
great tasting dishes - and that is exactly what we are offering.
"Our new marinades will
be the first products to bear the MRC Butcher's Promise stamp - a
best in class mark of excellence - as well as our FREE FROM logo to
prove we add nothing except our experience and commitment to quality
and value. We are confident that butchers will be delighted with this
new range, particularly in terms of functionality, ease of use, taste
and price."
The Gourmet Marinades range will
be launched March 16 2009 to coincide with National Butchers' Week.
Available initially through the Dalziel Group, the Gourmet Marinades
are available in single flavour packs containing 6 x 1kg pouches or
in variety packs containing 2 pouches of each flavour, butcher's
tickets and 'how to use' flyers.
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