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Aagrah
Kashmiri Cuisine Gets A Chinese Take-Away
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Fifteen
Yorkshire businesses, including the 11-branch Aagrah Group, are due
to join a trade mission to China next month - helping to fly the flag
for the region at a special 'Yorkshire Week' at the giant World Trade
Expo in Hangzhou.
The companies
which range from Aagrah restaurant group to a number of local
colleges, will spend from 3rd to 10th June visiting Shanghai and
Hangzhou, taking in the World Trade Expo - which hosts displays from
over 100 major cities and is expected to attract more than 70million
visitors over a six month period as well as attending specially
arranged one-to-one meetings with Chinese companies ready to do business.
The visit has
been organised by Chamber Management Services - based at Bradford
Chamber of Commerce - on behalf of Leeds Chamber and sponsored by KLM
Royal Dutch Airlines.
Aagrah's
Managing Director, Mohammed Aslam, hopes the trip would help the
group build relations with the business community, attract investment
in the UK, and help establish a chain of restaurants in China.
He said:
"For some time now I had been considering the Chinese market,
but wasn't sure where to start. The trade mission presents an
opportunity for businesses visiting the market for the first time to
do so with the support from the agencies the Chamber work with. With
everything already organised, delegates are able to focus on making
important business connections."
Tim Bailey,
Manager of Chamber Management Services based at Bradford Chamber and
servicing Leeds, York and Bradford, said: "It's a major coup for
Yorkshire that we're the only region from the U.K represented at the
World Expo and we're delighted to mark the beginning of our
partnership with KLM with the mission. We hope it will be the start
of many collaborations between us on behalf of Yorkshire businesses."
The trade
mission will be supported by a strong civic delegation from Leeds,
and from Leeds Chamber, which earlier this year signed a Memorandum
of Understanding with Hangzhou, twin city to Leeds.
Details of the
first ever World Leisure EXPO which runs from opens in the city of
April to October 2006 are at www.worldleisure.org.
It's the first of three mega-events to be hosted by China in this
decade including the Beijing Olympics in 2008 and the Shanghai World
Exposition in 2010. EXPO 2006 will feature exhibitions, special
events, conferences, trade shows, festivals and training programmes.
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