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Oriental
food and drink specialist Asiana Ltd has been named as one of the
fastest growing businesses in the East Midlands.
The national importer,
distributor and retailer of Chinese produce made it to the final of
the first annual HighGrowth East Midlands Awards and received praise
from the judges for the company's increasing profits and enhanced competitiveness.
The awards, run by the East
Midlands Development Agency (emda) are designed to recognise the
achievements of those businesses taking part in the HighGrowth
scheme, a program offering advice for long term success in the
current economic climate.
"It's a great honour for us,"
commented Asiana's UK manager Sandy Lathia. "The whole team
has worked tirelessly to make sure the business continues to go from strength-to-strength.
"Despite some challenging
trading conditions, we are continuing to win new accounts and sales
on the retail side of the company are increasing. It's important to
seek new opportunities as the credit crunch continues, and we are
preparing to launch our new healthy oriental range as consumers
continue to experiment with home-cooking rather than eating out."
As well as the new health food
range under the O'Sensei brand, the HighGrowth scheme has also helped
Asiana to produce an innovative new bottle for its Beijing Gold
Premium Beer, which will be officially unveiled this summer.
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