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Additive free, fresh, healthy and fun, these perfectly considered
kits contain everything needed to make a curry from scratch aside
from the main source of protein, be it chicken, lamb, fish or tofu,
and three store cupboard basics - an onion, a splash of oil and a
couple of fresh tomatoes.
Hare's Moor uses entirely fresh produce such as unpeeled cloves of
garlic, pieces of ginger, Cayenne chillies and curry leaves to ensure
that the range of robust and authentic flavours and the aromas of the
hand-picked ingredients are captured in their entirety. Because the
kits are so fresh, they need to be kept refrigerated to preserve the
high quality of the contents.
Unlike most supermarket-bought spices which have lost their potency
from sitting on shelves months after being processed, Hare's Moor
spices are roasted and ground freshly each week so that the flavours
and aromas are captured and preserved at their peak, adding intense
depth, strength and a complex layer of flavours to the dishes.
Kits range from a rich Rogan Josh with fresh garlic, chilli, ginger
and hand-blended spices to a creamy Korma Masala, a traditional South
Indian Madras and a popular Timatar Masala from the Uttar Pradesh
region of India.
Sally Hares, created the kits after returning to full time work
following maternity leave.
"I've always cooked from scratch - I find it very relaxing after
a hard day at work, but found it a chore having to shop around for
the hard-to-find fresh ingredients at the end of the day. I wanted to
be able to buy something that put all of those bits and pieces
together in a high quality kit, which would make after work shopping
as easy as picking up a jar of sauce with some chicken." When
Sally couldn't find anything like it in the supermarket, she decided
to create one herself.
The BBC recently chose Hare's Moor as one of 15, top up-and-coming
Food and Drink brands in Britain today. The DIY Kits will be
showcased on prime BBC1 TV, in a new series called New Brands in mid
May with Jo Malone. |
