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Est. 1996

Issue 153

November 2009

Aldo Zilli announced as face of Fish and Chip Shop of the Year competition

 

 

Aldo Zilli is the latest TV star to lend his support to the competition and get behind the biggest celebration of the UK's favourite and healthiest take-away.

The larger than life Italian will host the grand final of the National Fish and Chip Shop of the Year competition on 21 January 2010 at the Riverbank Park Plaza Hotel in London.

Aldo said: "The high standards of fish and chip shops in the UK rival some of the best restaurants in the country. Like top chefs, the best shop owners work hard to deliver outstanding quality, using only the finest ingredients and a responsible approach to sourcing sustainable species. I can't wait to get stuck in to a supper from the winner next year!"

Nikki Hawkins, foodservice and events manager at competition organisers Seafish, said: "The competition is now in its 22nd year and our celebrity supporters keep on getting better and better!

 "We're really excited to have Aldo on board as our chef ambassador. He understands the UK's love affair with fish and chips. Almost 276 million fish and chip meals are sold each year proving beyond doubt that fish and chips remains the nation's favourite takeaway."

Organised by Seafish, the authority on seafood, the competition recognises the quality, value and choice offered by fish and chip shops across the UK and rewards the cream of the crop with the coveted title. Previous winners have seen their sales increase by 40 per cent within months of winning the competition.

 

 

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Mood Food is published by FSR, London, England © 2009

Editor:

Peter J. Grove

Editorial office: PO Box 416 Surbiton, Surrey, England, KT1 9BJ

Tel: 020 8399 4831

email: GroveInt@aol.com