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Thousands of visitors flocked to London's East End recently for the
launch of Brick Lane Curry Festival with lead sponsor Cobra Beer
Partnership, which has returned this year even bigger, better and
tastier than before as once again, Europe's self-styled Curry Capital
pays homage to the nation's favourite dish - curry!
Now a cultural and gastronomic institution in its own right, Brick
Lane Curry Festival is renowned as one of UK's biggest and most
exciting cross cultural street parties. Established over seven years
ago, the event took shape as a buzzing street festival of sumptuous
cuisine and al fresco dining; eclectic music, dance and street art
performances; stalls providing unique Bangladeshi snacks and sweets;
and ushers in traditional Indian costumes, snake charmers and
chanachur walas (traditional snack sellers) entertaining visitors.
At the Press Launch which took place in September, Amir Uddin of
Eastern Eye restaurant was appointed Chef of the Year: Banglatown '09
following the Best Curry Competition. Dishes were prepared by the
chefs of Brick Lane, judged by a panel comprising actress Nina Wadia;
celebrity chef and Executive Director, Food & Business
Development, V8 Gourmet Group Andy Varma; and Mayor of Tower Hamlets,
Councillor Ahmed Omer. Also on the panel was Rejina Sabur from
Whitechapel who entered an online competition which gave a member of
the public the chance to join the celebrity judging panel. The joint
runners up were restaurants Masala and Chillies.
Comments Event Organiser, Amir Hussain, "After a one year
hiatus, Brick Lane Curry Festival is back, even bigger and better
than before. Brick Lane is a melting pot of social groups, cultures
and sub cultures, who all congregate against the characteristic
backdrop of the colourful and vibrant Bangladeshi restaurants.
"These restaurants have made a huge contribution to the UK
economy and been largely responsible for bringing tourism and
visitors from far and wide to the area. They have also transformed
Brick Lane into one of UK's most popular and vibrant destinations.
The Brick Lane Curry Festival gives fans and newcomers to the area
the chance to experience the full kaleidoscope of colours, flavour
and atmosphere that the region has to offer."
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