Thai Restaurants Continue To Grow

 

The number of Thai restaurants overseas is believed to be increasing to 20,000 as targeted by the Ministry of Commerce by 2008, Vice Minister for Commerce Pimol Srivikorn said recently.

Mr. Pimol said that in the first half of 2006 alone, there were more than 2,000 Thai restaurants opened overseas under the government's Thai Kitchens to the World initiative.

"This makes the mumber of Thai restaurants overseas now stand at 9,000 and is expected to increase to 12,000 by the end of this year," he noted.

Mr. Pimol said he believed that the number of Thai restaurants overseas would expand to 20,000 by 2008, meeting the official target set earlier by Commerce Minister Somkid Jatusripitak, who is also a deputy prime minister.

The minister, who heads a sub-committee in the Thai Kitchens to the World Project, is leading a Thai delegation, comprising mostly of nutritionist lecturers of Kasetsart University and Rajamangala Institute of Technology, to organize a Thai cookery training course in Denmark's capital, Copenhagen.

He revealed that Thai food is very popular in Scandinavian countries, especially in Denmark, where the number of Thai restaurants had increased to 111.

Mr. Pimol also sign an agreement with Copenhagen Hospitality College, Denmark's largest food institute, in whch Thai nutritionists would be sent to teach Thai cookery at the institute--beginning from late this year.

Mr. Pimol will then lead the Thai team to organize similar training courses in Sweden and other Scandinavian countries.

The Thai government also plans to establish "Thai Town" in Denmark and other allied countries to promote Thai trade, investment and other relations with the host countries.

 

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